You need to have a firm grasp of the basics of Website Design if you are starting out with a new website and need it to work in a specific manner. Website Design has changed significantly in the past few years and this change has been done to make the customer’s work easier and more efficient.
For a lot of business owners, a Website is their lifeline. The better your website, the better it can help distinguish your brand, increase your sales, and communicate with your customers, otherwise, your website may lead potential customers to seek out your competitors.
A cluttered, unfunctional website can and will hurt your conversion rates. Similarly, without a great Website Design, there will decreased responsiveness for various browsers and platforms that are present nowadays hence decreasing the customer interaction by almost half. If the company then gets a proper website design developed with clear-cut instructions and navigations on where to go and also one that anyone with any device can open.
Companies that include videos and short promos in their marketing campaigns have a 27% higher click rate and 34% higher conversion rate.
Here we will look into why a Promo Video can be a good marketing strategy for your business whether you create a 10 second video or longer.
It can increase your sales by almost 70%. You might notice if you have seen a video of a product, you may be more compelled to buy it.
Watching videos is a huge part of the online activity and if you include a short, yet appealing video inside that mix, you will be directly engaging with your audience which can produce leads and increase conversion rates.
Lots of multiple platforms are integrated such as Google and Youtube or Facebook and Instgram which means we can use multiple avenues to create search results in browsers.
Google’s algorithms loves videos and if you have a video inserted on your website, the chances of it being in the top search results increases significantly.
Through videos you can explain yourself and your product with the help of amazing graphics, colors, and elements that present the information in an easily understandable manner, hence putting your point across better. You can captivate the audience so they want to watch the whole video.
People are more likely to share a brand video with their friends than a long article or post.
Videography is a carefully structured art form that builds the interest of customers and increases conversion rates.
FameYah Media is here to help you decide your marketing strategies and how you can use videos and promos to showcase your business. We will guide you on what aspects of the business needs to be inserted in the video and also where to post it and how to increase its viewership and social sharing. With our programs and packages, you will be investing your money brilliantly instead of wasting it on marketing that will not prove much beneficial.
Contact us now and get your marketing campaign sorted out!
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